The clarity higher ed marketing has been missing.
Measurement products for what higher ed marketing can’t see from the surface.
Schedule a demoDiscovery moved below the surface.
Students ask AI before they ask you, and enrollment data lives in systems that don’t talk. Standard reporting stays on the surface.
- Impressions
- Rankings
- Sessions
- Conversions
- Presence in AI answers
- Program discovery
- Citation authority
- Applicants by cohort
- Demand
- Paid media outcomes
- Funnel health
Vega
Know where you stand in AI‑generated answers.
Vega asks Google AI Overviews, ChatGPT, Gemini, and Claude the questions students ask, then measures whether you appear and who appears instead.
Explore VegaVega / AI Visibility
Overall AI visibility
41.2%+6.4 pts
8 wk trend · 684 prompts
Platform visibility
YouPeers
- Google AI Overviews46%
- ChatGPT39%
- Gemini34%
- Claude27%
- AI Visibility
- How often your institution appears at all when AI systems answer common student questions.
- Program Discovery
- Visibility at the program level, tested against high-intent questions about specific majors.
- Competitive Presence
- How often peers surface in your place, and how often you appear alongside them.
- Authority Alignment
- Whether the pages AI systems cite are the pages you’d want them citing.
Altair
The marketing data layer Slate never had.
Altair connects Slate and GA4 into one model of the student journey, so you can see what drives enrollment and what doesn’t.
Explore AltairSources
- SlateApplicants, stages, outcomes
- GA4Sessions, sources, events
- Paid mediaSpend and delivery
Altair
One model of the student journey, from first visit to deposit, with higher ed metric definitions built in.
Answers
- Brand & Search
- Student Journey
- Funnel
- Paid Media
See where your institution actually stands.
A 30-minute walkthrough of Vega and Altair.